In the January Issue:
What's Your Story?
We have all said it to someone or been told ourselves,
'What an amazing story. You must write a book!'
And perhaps it's true that we all have a book inside of us.
But the first question to ask yourself - will you write it?
And secondly - how will you sell it?
For many the answers are filled with questions.
How?
Who's going to publish it?
Who's going to read it?
And 49 similar queries.
Resonate, Sell and Last.
Whether you believe that everyone, including you has a story in them or not, consider these essential 3 factors.
Your book needs to:
- Resonate with your readers. A book that is packed with knowledge, value and meaning.
- Sell and keep selling because the contents offer something that stands out uniquely and has a page turning quality about it.
- And, a book that has longevity. It carries a message that is long lasting.
The Big Five V. Self-Publishing
The publishing world has changed significantly over the last 6 - 8 years, with more independent publishers emerging and less traditional companies accepting manuscripts.
In fact, only 5 traditional companies remain; (Penguin Random House, Hachette Book Group, Harper Collins, Simon & Schuster and Macmillan) making it almost impossible (never say impossible) to have your manuscript accepted by one of the above companies.
Now here comes the good news. Self-publishing has reached centre stage and this is why.
1. A self-published author retains the rights and control over all aspects of publication. Including, cover design, layout and the ISBN number.
2. The self-published author will enjoy a bigger royalty percentage per book than with either independent or traditional publishers.
This immediately dismisses many a myth about self-publishing that often prevents an author writing her book.
Marketing Mindset
But the most critical element for any budding author is learning how to develop the awareness, acceptance, and action needed to establish a marketing mindset, from almost the beginning of the writing roller coaster ride.
For me, as a book writing coach, it is always an integral part of my programs and classes. This means, in practise, that you will be talking, discussing, announcing, making videos, posts, blogs and more - revealing the tasty snippets, the gems and treasures of your upcoming book, and even the killer title!
The accountability from doing just that will set you free...as a writer that is.
The feedback will be enlightening.
The interest will create pre-book sales.
The new connections may become team players for your book launch, TED Talk, paid speaking gig or podcast.
You will never know what other outcomes, results, and opportunities will appear, until you start this extraordinary visibility campaign.
Confidence, Courage and Creativity
We are surrounded by the modern syndromes of procrastination, imposter syndrome, and limiting beliefs. But when you start writing your book and take on professional guidance (a mentor, writing coach, an editor) have accountability and support, you begin to install a strong core of what I call the 3 Big Cs. Confidence, courage and creativity.
Confidence to ask, say, and write what is inside of you and what is of importance to you.
Courage to get up and take action on it - start writing!
Creativity to keep going - when the going gets tough!
Because writing is cathartic, and the secret of success is your mindset.
Georgia is uniquely positioned as a book writing coach bringing energy, confidence, and wisdom, which stems from her 25-year career as a musician, producer, performance poet, playwright and author, in the showbiz world. She has received publicity in leading media outlets such as BBC Radio, Glamour, and Thrive Global as well as online sites and magazines including Finance Monthly, Honest Mums, Female First, Soul & Spirit, and Working Mums.
